How to Increase Happiness in Northgard

There are many components to take into consideration when playing strategy games — How to Increase Happiness in Northgard being one of them.

For new players, it may be overwhelming to have to handle all the aspects of the game, but don’t worry — we have your back!

We will guide you through handling your clans happiness, and give you some tips and tricks on what to do.

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Why Should You Keep Your Happiness Up in Northgard?

Keeping you happiness above 0 is extremely important when building your town. Primarily due to the various bad modifiers that come due to having negative happiness.

The first, and most well known factor that happiness contributes to is population growth. Happiness directly links to how fast you will receive new people within your settlement.

So, if you have a high happiness, your population will grow significantly faster, than if you had low happiness.

Next, having low happiness (roughly below 0), your settlement will receive a production modifier. This will slow all your workers down, and ultimately make your town worse.

What Things Lower Happiness in Northgard?

There are many aspects of the game that can lower your towns happiness. From population, to spectral warriors (an enemy you will encounter often), all will lower happiness drastically if left unchecked.


The main source of your happiness, or lack of, will be your population number. Depending on how high your population is, you will lose happiness.

This effect will go up to the population of 25, in which you will receive up to -15 happiness — it’s a lot, right!

Northgard Happiness

Demanding Better Houses

The next thing that will lower happiness in Northgard is your people demanding better houses. This is a demand they will make in almost every game.

When you have played a save file for a couple years (in-game, that is), your population will inevitably demand better quality houses.

As you might know, there are 2 tier of houses/huts within the game, one that can be made our of wood, and another that is made with stone.

We recommend that when your people start demanding better houses, you spend 5 stone to upgrade one.

Demanding Better Town Hall

The same thing applies for not having an upgraded Town Hall.

If you leave the upgrading your Town Hall too late, than your people will begin to demand it to be upgraded.

This message will come at different times, depending on your difficulty.

Cold, Hungry or Sick Population

Lastly, having your population be cold, hungry or sick will significantly lower their happiness.

This can come about if they lack fire wood in the winter, or if they lack edible food.

So, now knowing what lowers happiness, we now must learn how to increase happiness in Northgard.

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How to Increase Happiness in Northgard

Like we have stated, there are various ways to increase the happiness of any given village.

Brewers and/or Skalds

Brewers and/or Skalds are a worker type, that can be made by assigning people the the Brewery.

These workers have the unique ability to instantly increase your happiness by +2 (or +3 if the Brewery is upgraded).

By placing down a single Brewery, upgrading it, then assigning 3 people to work there, you can increase your happiness by 9 instantly!

How Much Land you have Colonized

The next method of increasing happiness is by simply colonizing more land!

This means if you have some spare food laying around, we highly suggest you colonize some adjacent tiles.

Northgard How to Increase Happiness

How Much Food You Have Spare

Based on how much food you have laying around, you can get up to +2 happiness. That is,

  • +1 for a stockpile of 500 food
  • +2 for a stockpile of at least 1500 food

Receiving Baldr’s Blessing

Throughout aa playthrough, as you gain lore, and research new technologies, you will get blessing.

One of them being Baldr’s Blessing, in which will increase your happiness by +3

Through Technologies

Depending on which technologies you choose to research, you may gain various happiness modifiers.

For instance, researching the ‘Journeyman’ technology will increase your happiness depending on how many areas your have explored.

Or, ‘Feeling Safe’ which gives you happiness depending on your army size.


To summarise, there are various horrible things that come along with negative happiness. Whether its the slower population, or slower production.

And as a result, it is vital for you to keep your happiness above 0 at all times.

This can be done through many ways, all of which have been discussed within this article — How to Increase Happiness in Northgard

George Dermanakis

Hi! I'm George Dermanakis, the owner of NeuralGamer. I'm a passionate gamer, writer, and website developer. I've watched as NeuralGamer grew from a one-person team (me) to a team consisting of content writers, organizers, and more. Read some of my articles and make a judgment call — was it up to your standards? Hopefully, it was a smooth experience. If not, let us know on through the Contact Us page. Thanks!

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